Honest insights on campaigns, trend data in search results, pop music is getting happier, and diffusers that smell like holiday


Bit of a mixed one this week! Some great creative campaigns that include Nivea's new home scent that smells like a holiday, an in-depth analysis of pop music over the years, and the home that inspired 101 Dalmatians.

There's also great insight from Matt Seabridge about creative campaigns, and analysis of 31 content campaigns that earned 11,882 links

I also wanted to do a bit of a shameless plug of an event I'm organising. UNCANNED is a unique one-day online conference for the marketing leaders of the future.

Have a great week,

The Weekly PR