CAMPAIGNS
The Sexiest UK MPs, Including Rebecca Long-Bailey
Here's the annual UK's Sexiest Politicians list, which is voted for by members of IllicitEncounters.com – a dating website for married people – and is very important.
The thing is: all political figures are sexless cucks except for young Stalin and, based on game alone, Henry VIII. So the entire premise of this discussion is flawed. That said, the results of UK's Sexiest Politicians often reveal a lot about the mentality of the British populace in relation to our environment.
vice.com
Spain holidays: Canary Islands holiday bookings surge as Britons eye cheap half term deals
Some reactive content from Charlotte Greaves and Katie Watson from AGY47 based on the news around the Canary Islands. They used GA data to show the surge in bookings.
express.co.uk
Christmas Dinner Gin exists and takes like turkey
Gin has become the most popular tipple around in recent months. However, is the new flavour a step too far?
It’s the brainchild of Nelson’s Distillery and forms part of the brand’s festive 2020 range.
Old faithful, fake/unusual product is bringing in those links!
entertainmentdaily.co.uk
What career should the Friends gang switch to, according to UK gov?
According to the UK government’s career assessment, what should Rachel, Ross, Joey, Monica, Chandler and Phoebe do next?
Metro.co.uk has trawled through the government’s assessment so the troupe don’t have to – because we genuinely know them better than we know our actual friends.
This wasn't done by a brand, it's just a great story for inspiration. Missed opportunity for a brand in recruitment, education or entertainment perhaps?
metro.co.uk
Online retailer Yandy sells hand sanitiser themed Halloween costume | London Evening Standard
Online retailer Yandy appears to have taken inspiration from the coronavirus pandemic with a new hand sanitiser Halloween themed costume.
The costume, which is available for $69.95 (£54), features a light green bodysuit and matching transparent vinyl dress.
standard.co.uk
INSIGHTS
How to avoid the mention trap: creating campaigns that build links
In this post, Robyn Gravestock explains five ways in which we validate whether or not a campaign will build links from ideation through to outreach.
builtvisible.com
How To Use PR Tactics To Build Better Links - State of Search 2020
In this session from State of Search 2020, James Brockbank walks through 4 different approaches to ideation to help you to come up with better digital PR ideas that can help you to build better links and supercharge your SEO strategy.
slideshare.net
Sexy MPs, sexy hand sanitiser, and building better links
Morning,
Some fantastic tips for you this week, specifically focused on getting those links!
Check out this slide share from James Brockbank about using PR tactics to build better links, and this article by Robyn Gravestock about avoiding the mention trap.
There's also a bit of a sexy theme going on with campaigns...
Have a great week,
Bethanie Dennis