Being creative on demand, evergreen content, pandemic dating savings, and many Valentine's Day campaigns


It was Valentine's Day at the weekend, so there were naturally a lot of PR campaigns based on dating and relationships, some featured in this issue.

I've also curated some great articles this week on a range of subjects, including creativity, evergreen content, pitch emails and I have snuck a bit of SEO in here too! The last article evaluates visible vs. invisible content, which is useful to a lot of people in a lot of digital industries.

Have a great week,

Bethanie Dennis