You’ve created a stellar email newsletter, but few subscribe. You’ve launched an intriguing podcast, but listeners are nonexistent.
You’ve published an exceptional blog post, a compelling research report, a remarkable webinar, a top-notch video, a stunning visual… but the audience just isn’t showing up.
Great stuff by Rand Fishkin.
Research shows people rarely assess the value of their own ideas accurately – and often jettison the best ones. But there are ways to avoid this mistake.
Really interesting article and creativity and idea evaluation.
Probably the most important thing you'll read all week. Well done Gisele Navarro.